– A performance Insight –
Data. There’s a lot of it.
Notes, to-dos, meetings, call logs, email chains, touch points… You name it.
These days, the challenge isn’t so much about getting data into a system, but making sense of what we have. With so many ways of organising or storing information, the question becomes one of finding the signal in all that noise.
The answer is context. Sugar is great at context.
So imagine we’ve had the meeting, dictated our notes to share with the team, booked a follow-up, set some tasks and updated the opportunity. That’s a lot of stuff, a lot of data, but how do we make sure that information is actioned?