About CRM Strategy

We don’t just deliver software – we deliver powerful strategies. We solve problems that plague your people and your processes –and ultimately your bottom line. Coming from outside, we help you see problems you may not have even identified yourself yet, but which solving makes total sense increasing profitability.

We take things away that you hate doing; we change things so that you and your staff don’t waste time doing things that we could automate or disseminating information manually that should be clearly available.

We enable fearless leaders to empower and engage staff across all departments.

We Are Experts in Sales Logix CRM Development

We are the longest serving Sales Logix business partner in Australia. We brought Sales Logix to Australia 13 years ago and while competitors have come and gone - we are still here.

• Our founding team was trained in America
• We are collectively seasoned by hundreds of installations and 100,000’s of lines of customisation.
• Our customer’s systems generate more than 10,000 transactions a day.
• Our expertise is industrially tested and proven to deliver results in the wild.

Get The Job Done Right

If you want something then it pays to seek out the best and just get it done in right. The best may not be the cheapest but in the long run you get a faster, higher quality result. We sign a select few clients but we keep them for a long time. Ask us for genuine case studies on application.

The technology isn’t really the point! We only care about your business outcome not on how well our technology functions.

The Domain Specialist in the Customer Relationship Management Space

CRM strategy is a boutique consulting company providing high levels of value to a select group of clients who are served over many years. CRM's team are specialists in a wide variety of business processes and technology that enable the team to deliver unique solutions to business problems, that are measured by business results.

CRM has been serving it's clients for nearly 15 years and is considered a domain specialist in the CRM (customer relationship management) space, but more simply, this means that we understand how to integrate systems into single views to allow the business to make the best possible decisions when required.

Transactional Streamlining

We coined the term "transactional streamlining"™. This simply means that once we have got the basics of information flow working in the business, we then work with our clients to streamline each key process, from highest value, to lowest, thus reducing costs, increasing profiles and generally increasing sales performance.

Out team has working in many industries over the years from manufacturing, distribution, waste management, banking, finance, software development, car sales, health care to name a few and our experience from all of those engagements has meant that we are able to bring a vast array of experience to bear on any new engagement.

Our Competencies

We undertake all levels of task in the process including :

1. Board level strategy planning
2. Business process mapping and review
3. Business requirements capture and design.
4. Technical designs
5. Development
6. Unit testing and quality assurance
7. Deployment
8. Change management and training.
9. Most importantly, review of business impact from change.

Your Technology Partner On-Call

We seek to work closely with our clients for a very long time, building trust, results and a close working relationship that delivers a win-win for both parties.

• CRM builds unique solutions for our clients.
• CRM cares about the result.
• CRM works in a variety of technologies, using what is needed and available to get the job done.
• CRM has won awards for it's efforts, performance and customer service.
• CRM is powered by passion. We like to think this rubs off.

We look forward to serving you!
Kind regards,

Brett Cruickshank, MIMC
Managing Director, CRM Strategy
Powered by Passion !TM

Mobile: 0419 631 375
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